Sustainable investing, an approach that integrates environmental, social and governance ESG criteria, is becoming a much sought-after strategy in the financial industry. Whether implemented through socially responsible investing SRI screening, ESG integration or impact investing, sustainable investing offers a growing number of options for investors interested in pursuing goals beyond financial growth when building their portfolios. While there is a common theme of pursuing a greater purpose, there is much variety within sustainable investment strategies, particularly in how they are implemented.
Implementation generally takes the form of one or more of the following approaches:. The paths to pursuing effective global stewardship and possible growth are coming together in the investor mindset. Sustainable investing, when incorporated into a well-defined, long-term investment plan, can be a powerful tool in addressing global challenges while achieving personal financial goals.
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